Articles

Be forwarned! There is no instant down and dirty way for you to get fantastic rankings and lots of qualified traffic to your site inside of ten seconds, like all of the other so called SEO Gurus who spam your email inbox claim. But then again, if you believe all of the hype that they regurgitate, you must still believe in the Easter Bunny or that the earth is flat.

If you would like some honest info about how a beginner established and marketed a successful website in less than one year, then stick around. This article is really about what has worked outrageously well at getting mountains of highly targeted traffic to an ecommerce website that I own.

A year ago I was a complete novice at this, and I didn't even know what SEO, reciprocal back links or article spooling was. Today I am the owner of a highly successful ecommerce website.

Now, I don't claim to be a SEO expert or guru. But I can honestly tell you that in well under one year, I've been outrageously successful at getting tons of traffic to my ecommerce site without paying a dime for it. And my ecommerce site also has a much higher conversion rate than many other ecommerce sites on the web do. In other words, my site is well in the "black" and making plenty of money.

My Background: I've been an entrepreneur since 1969 and I've had a lot of success at it. Since about 90% of all new businesses fail within 36 months, and many established businesses fail regularly, I like to think that over the years I've learned how to rapidly adapt to a changing marketplace.

I decided to transform my business into an online business in February. So I bought a copy of Microsoft FrontPage and I started creating an ecommerce site. At the same time I started transforming my "product" for Internet consumption. In June, at the age of 59 I retired from my business in order to focus full time on marketing my "product" via the Internet.

You must be wondering what my "product" is. My "product" is information. But I'm not going to disclose to you exactly what kind of information I sell, and I'm not going to send you to my site because I don't want my direct competitors to know how I took a brand new homemade PR0 site, and advanced it to a PR4 site by Thanks Giving - a six month time span.

More importantly, I don't want them to know how I got my homemade website to get to a first page ranking in the Google organic SERPS for lots of very important keywords, and on the first three pages of MSN, Yahoo, and Google organic SERPS for literally hundreds of different keywords. It has taken me way less than a year, and many of my competitors have been struggling at it for up to ten years!

I'll admit that along the way, I've wasted lots of money and time on lots of Internet marketing software and lots of worthless information from the "Internet Get Rich Quick Gurus." At the same time I've learned which software packages are beneficial and worth the investment.

HOW I FOUND SUCCESS ON THE INTERNET - ARTICLE WRITING AND MARKETING

Many people use reciprocal linking to promote websites. I myself have traded links with others in my industry. However, I believe that publishing articles that I've written on thousands of competitor sites for free has had the largest impact on my ecommerce site's ranking and the amount of money that I've been able to make. But beware: If you are not fully aware of the downside of article marketing, you can quickly drive yourself out of business.

WHAT ARE THE FACTORS THAT MAKE ARTICLE MARKETING SO EFFECTIVE?

It's simple: 1. The quickest way to good rankings on the major search engines is to have lots of one-way links from other on-topic websites to your site.

2. When you write a good article and put it on another site, your "payment" for the use of that article is one or more links from that article back to your website. The more articles that you write, the more free one-way links pointing back to your domain. The more one-way links from other on-topic websites, the better your site will rank in the organic SERPS.

3. If you are capable of writing a good article, you can set yourself apart as an expert in your field. A good article will create a lot of validation for you in the eyes of the public. And a well-written article is one of the best ways to get qualified traffic to your site. That is because people will read it, and if you've built their trust, they will click your link to see what you have to offer them.

NOW FOR THE MONKEY WRENCH - AVOIDING THE GOOGLE DUPLICATE CONTENT FILTER

In order to be successful you must get your well-written article on hundreds or even thousands of other websites. None of the major search engines like duplicated content. So in the event that you have an article on hundreds or thousands of other websites, Google can find the identical articles and only give you credit for the back links in one, or maybe a few of the articles.

So in reality, in order to get the most benefit from your articles and links you have got to create a different well-written article for each website. But no one has enough time or talent to accomplish that, right?

Well . . . . Thanks to modern computer programming, articles can be spun, spooled, or re-written automatically using software. And indeed, in 2006, article-spinning software began to emerge on the scene.

Unfortunately, most spooled articles are worthless because the articles that the software creates on full autopilot are often totally laughable. The grammar and syntax is very often all wrong. And people who read them will think that they were written by a three year old. And because of latent symantic indexing, the Google algorithm can also pick out and ignore these laughable articles as well.

But if you create an article that has been well-written to begin with, and then use the spinning software correctly, the software can re-write it into hundreds or even thousands of unique, high quality articles that you can feel proud of. And most importantly, the articles will be more than unique enough to avoid the duplicate content filters.

If you don't like writing, if you do not have the time, or you do not have the expertise, you don't need to worry. You can purchase PLR (private label rights) articles and spin them! But you are always better off if you can write your own articles.

I've used desktop article spooling software that I paid about $200.00 for, to create spun articles, and it works great. As I write this page, I still do use this software for writing articles that I submit to article directories. The upside of this is that each directory gets a unique version of the article, and this version won't get filtered out by the duplicate content filters. The down side is that as other webmasters take these articles from the article directories and publish them on their sites, most of these re-published articles will get filtered out. But they will still increase the traffic to your site as people read them and click your links.

Your published articles will usually produce many more referrals if they are placed directly on your competitor's website! But it is usually somewhere between very difficult and impossible to recruit other competitor webmasters to publish your articles. So that relegates you to submitting only to article directories.

HERE IS SOME GOOD NEWS!

Now there are some very inexpensive Internet sites that allow you to use their article spinning software right on their websites, to create dozens, hundreds, or even thousands of unique articles. You can even try some of them out for free. It is amazingly easy to learn and to use their software. And the benefits of using these services are almost too good to be believed. Let me tell you a little bit about these services.

First off, the best part about these services is that they take your article, and they can spin an unlimited number of unique versions of it. Then they publish a different unique version of your article on hundreds or even thousands of on-topic websites. These spun articles are so unique that a duplicate content filter will not filter out these articles. So you will get the benefit of all of your back links for ranking purposes.

This is real efficiency. We are talking about the ability to get your articles published on hundreds of your competitors and your peer's websites practically overnight. To sweeten the pot, when these services publish your article on another site, they won't publish that Webmaster's articles on your site. This eliminates reciprocal linking and will net you hundreds, or even thousands of one-way links.

Unlike most article directories where the number of links you can place in the article are very limited, these services allow you to put up to 5 keyword rich back links in each of your articles. It's best to have each of those back links go to a different webpage on your site, not just to your home page.

You should make the back links appropriate. So if your story is about baby furniture, and you are talking about cribs, you'll want to link to a page about baby cribs on your site. If you are talking about playpens, you'll want to link to a page that features playpens, etc.

Future plans on some of these article spooling networks are to spool your unique articles to thousands of on-topic blogs, and into hundreds of article directories automatically. And remember, every submission will be unique as far as the duplicate content filters are concerned.

Make no mistake; this is not a 10 second fix for the huge job of publishing hundreds of unique articles and submitting them to hundreds of directories and thousands of your competitor's websites. If you believe that something like that exists, then you probably still believe in the tooth fairy.

You still must be willing to put effort into creating well-written professional articles. And then you must be ready to put sufficient effort into looking up the synonym words and phrases that the software will use to spool your article. But believe me, you can not accomplish in a full month what these services can do in an hour.

As an example of what can be done: I wrote 4 completely different articles on different kinds of information that I sell. And after only twelve days on one of these services, my articles were on two-hundred-forty-two different competitor site on-topic web pages.

You can do the math! With five back links in each article, one to my home page and 4 to different deep linked product pages on my site, that's nine-hundred-sixty-eight back links in twelve days! And I began to see some of those links indexed by the major search engines within that same time period. A little mathmatical extrapolitation will tell you what will happen after a month, 3 months, a year, etc.!

HOW HARD IS IT TO SPOOL ARTICLES USING THESE SERVICES?

It is very easy to use the software and a 9-year old child could learn the process. You will learn to use it within a few minutes.

Some of these online services will let you try out their software without charge. Most give you a 30-day money back guarantee. You will get to try their service for a full month to experience how much it can help your site to improve its rankings and its traffic before you must pay for it. I highly recommend this type of software and you will be happy that you gave it a try!

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Albert Weiss is an amateur at SEO. He isn't one of the thousands of self-proclaimed Search Engine Optimization Gurus that inhabit the Internet. However, as an amateur, he has built a very profitable ecommerce website in well under a year. His site is successfully competing with other top producing websites in his industry, many of which have been on the Internet for ten years or more!

Mr. Weiss has documented the steps that were taken to get tons of free traffic to his site to make it successful by using article marketing, as well as how using several other aspects of SEO can make a site a huge money maker. He built a Free SEO Website for everyone! So drop by www.ArticleSpooling.com today.

Albert Weiss is a novice at SEO. He isn't a self-proclaimed Search Engine Optimization Guru. However, as a beginner, he has built and marketed a very successful ecommerce website in well under a year. His ecommerce is successfully competing with the other top producing websites in his industry, many of which have been on the Internet for ten years or more!